https://www.slowfashionworld.com/resources daily 0.75 2026-03-18 https://www.slowfashionworld.com/resources/disenando-el-futuro monthly 0.5 2026-03-18 https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/3e4e8769-dc40-45d6-98dc-1d5ebc649d61/IMG_7491.png Resources - Diseñando el Futuro: la visión de Anabel de la Cruz para una moda con sentido - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/51c8ac03-899e-42c5-9543-4dd6cc20b4cf/7.jpeg Resources - Diseñando el Futuro: la visión de Anabel de la Cruz para una moda con sentido - Hay historias que comienzan en una pasarela. La historia de Anabel de la Cruz comenzó debajo de una máquina de coser. Antes de saber que existía la moda, ella ya escuchaba el sonido rítmico de una Singer de pedal: tac, tac, tac. Mientras el pedal subía y bajaba, observaba a su madre transformar telas en vestidos. Ese fue su primer recuerdo del acto de crear. En ese pequeño espacio doméstico entendió algo que marcaría su vida: las manos pueden crear algo que luego abrazará el cuerpo de otra persona. También veía a su madre tejer con otras mujeres del barrio. Compartían saberes, aprendían juntas y buscaban formas de sostener sus hogares a través del oficio. Sin saberlo, esa escena cotidiana sembró la base de lo que años más tarde sería su trabajo con mujeres artesanas de diferentes pueblos del Perú. Hoy, cada vez que viaja a una comunidad amazónica y observa a mujeres hilar, bordar o teñir fibras naturales, reconoce esa misma energía creativa. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/3e0e5eb4-591a-45e3-bf2b-4e3e7ec9a95b/IMG_20220906_110418.jpg Resources - Diseñando el Futuro: la visión de Anabel de la Cruz para una moda con sentido - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/94b0d320-7b07-4e6a-b1ff-843403a39489/IMG_20250626_110819.jpg Resources - Diseñando el Futuro: la visión de Anabel de la Cruz para una moda con sentido Cuando Anabel decidió estudiar diseño de moda, descubrió rápidamente que su camino dentro de esta disciplina sería diferente. Con el tiempo entendió algo que transformó profundamente su mirada: ella no llegó a la moda por la moda. Llegó a la moda por la vida. Durante su formación académica también aprendió a cuestionar muchas prácticas de la industria. Comprendió que la palabra “inspiración” muchas veces ha sido utilizada para tomar elementos culturales sin pedir permiso o sin reconocer a quienes originaron esos saberes. Por eso decidió cambiar su metodología. Dejó de inspirarse y comenzó a conversar. Sentarse, escuchar, aprender y quedarse el tiempo suficiente para comprender el significado profundo de los textiles, las materialidades y las vestimentas tradicionales. Porque para muchas comunidades, la indumentaria no es solo estética. Es pensamiento, cosmovisión, identidad y memoria. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/1773662448697-0KOY6QA0N431VNBRRQXE/IMG_20230119_170212.jpg Resources - Diseñando el Futuro: la visión de Anabel de la Cruz para una moda con sentido https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/1773662454200-UL68TMOG5D57PFOMKEYF/IMG_20220719_131530.jpg Resources - Diseñando el Futuro: la visión de Anabel de la Cruz para una moda con sentido https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/1773662462955-5TIE4QMFL5L853NCGXSW/IMG_4253.JPG Resources - Diseñando el Futuro: la visión de Anabel de la Cruz para una moda con sentido https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/ebac708b-5fd4-47de-b090-260b4b08a483/IMG_0584.png Resources - Diseñando el Futuro: la visión de Anabel de la Cruz para una moda con sentido - Diseñar no es rescatar saberes Uno de los principios que guía su trabajo es claro: Los saberes no necesitan ser rescatados. Necesitan ser respetados. Por eso su práctica se basa en la co-creación y la reciprocidad. En lugar de imponer una visión externa, busca construir procesos colectivos donde diseñadores y artesanos puedan trabajar en diálogo y equilibrio. Desde su proyecto Amaru, ha liderado procesos de desarrollo de colecciones, creación de marcas comunitarias y exposiciones internacionales en ciudades como París, Londres, México, Burdeos y Nueva Guinea. También ha impulsado iniciativas como: Cartografía para una moda sostenible en el Perú Guía para una moda ética y sostenible Proyectos que buscan generar herramientas concretas para transformar la relación entre diseñadores y comunidades artesanas. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/824ecd17-9699-4c2e-bb46-ffd198242de4/IMG_20230322_101544.jpg Resources - Diseñando el Futuro: la visión de Anabel de la Cruz para una moda con sentido - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/03d73024-676f-4b1e-a55f-e1a061a75cfb/DSC07867.png Resources - Diseñando el Futuro: la visión de Anabel de la Cruz para una moda con sentido - El futuro de la moda peruana Cuando se le pregunta cómo imagina el futuro de la moda en el Perú, su respuesta es clara: Un futuro donde las comunidades no sean proveedoras invisibles dentro de la cadena productiva, sino socias creativas y económicas. Un sistema donde el valor cultural sea reconocido y remunerado justamente. Actualmente trabaja en un proyecto llamado Materialidades para una moda sostenible y regenerativa, que busca fortalecer el reconocimiento de los conocimientos textiles y promover relaciones más justas dentro de la industria. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/ca8fea10-f79e-45ff-841c-59cd43244034/4.jpeg Resources - Diseñando el Futuro: la visión de Anabel de la Cruz para una moda con sentido - Una nominación que reconoce un camino Después de años de trabajo silencioso junto a comunidades artesanas, el trabajo de Anabel ha sido reconocido con su nominación a los Premios Luces 2026. Para ella, este reconocimiento no representa solo un logro personal. Es también una oportunidad para visibilizar el valor del diseño social y el conocimiento de las mujeres artesanas que han sostenido durante generaciones las materialidades y los saberes textiles del país. Como ella misma señala: “Durante años he aprendido más de lo que he enseñado. Esta nominación también pertenece a todas las mujeres que comparten su conocimiento y su tiempo.” https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/1773662943592-FZQABZ899OKPZJD1LG36/DSC_7121-1+Si.jpg Resources - Diseñando el Futuro: la visión de Anabel de la Cruz para una moda con sentido https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/1773662945413-A2OOBT7ZR4N2C95ADE0F/DSC_7141-1+Si.jpg Resources - Diseñando el Futuro: la visión de Anabel de la Cruz para una moda con sentido https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/1773662958429-OSR05F46VFTMC6KR8JLJ/DSC_7101-1+Si.jpg Resources - Diseñando el Futuro: la visión de Anabel de la Cruz para una moda con sentido https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/f5874a1e-9d9c-4570-9e52-4662d48964c6/IMG_4960.jpg Resources - Diseñando el Futuro: la visión de Anabel de la Cruz para una moda con sentido - Inspirando a agentes de cambio El trabajo de Anabel también ha inspirado a agentes de cambio dentro de la industria de la moda y la sostenibilidad, como Ester Xicota, experta en sostenibilidad y negocios, co-fundadora de Metidas de Pata, Un evento tipo stand-up testimonial donde profesionales confiesan sus mejores fracasos laborales.. Sobre su trabajo, Xicota señala: “Anabel es una fuente de conocimiento basada en su experiencia. Ha contribuido a hacer visibles y orgullosas a artistas originarias que han sido silenciadas y marginadas. Personas que hoy vemos como líderes y referentes. Es una de las personas que conozco más implicadas en hacer que el conocimiento ancestral sea visible, valioso para las comunidades y alineado con su territorio. Su misión va por delante de su marca, que es un vehículo de expresión y visibilización de estos artistas. Perú no significaría lo mismo para mí si no te hubiera conocido.” Evento: Metidas de Pata | www.metidasdepata.com https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/745eafa4-b548-4fa8-a3b8-3c5c9042006b/IMG_20230512_164123.jpg Resources - Diseñando el Futuro: la visión de Anabel de la Cruz para una moda con sentido - Apoya su nominación La nominación de Anabel de la Cruz a los Premios Luces 2026 – Mejor Diseñador del Año representa una oportunidad para visibilizar una forma diferente de entender la moda en el Perú. Una moda que escucha, respeta y crea en diálogo con los territorios y las comunidades. Si crees en una moda con sentido, puedes apoyar su trabajo votando aquí: elcomercio.pe/premios-luces/ Porque el futuro del diseño no se construye solo en las pasarelas. Se construye en comunidad. Y, sobre todo, se construye con las manos. https://www.slowfashionworld.com/resources/green-carpet-fashion-awards-la monthly 0.5 2024-04-04 https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/86c2be05-b904-4835-883d-8f11324f2e14/IMG_0746.jpg Resources - Journey to Hollywood: Green Carpet Fashion Awards LA - Make it stand out GCFA Sharing the Table cocktail event - (L to R) Zara Odu, Paul Redman, Leo Cerda, Yurshell Rodriguez, Leah Thomas, Founder of GCFAs and Eco-Age Creative Director Livia Firth, Alessandro Giuggioli, Mariel Jumpa and Kalpona Akter. Photo by Dave Benett/Getty Images for Eco-Age) Yurshell and Mariel wearing Farm Rio https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/1a5d2328-bd32-4749-b75c-65e8c899c8c0/gettyimages-2054048428-1024x1024.jpg Resources - Journey to Hollywood: Green Carpet Fashion Awards LA - Make it stand out Yurshell Rodriguez speaks at the GCFA Sharing the Table cocktail event held at Juniper Garden at 1 Hotel West Hollywood on March 5, 2024 in West Hollywood, California. (Photo by Dave Benett/Getty Images for Eco-Age) https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/1712226570411-F1TEXU0UZPW7CR1Z6M1R/IMG_6570.jpg Resources - Journey to Hollywood: Green Carpet Fashion Awards LA https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/1712226572369-S4M6WL93VY4SXV78R65R/IMG_6536.jpg Resources - Journey to Hollywood: Green Carpet Fashion Awards LA https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/1712226575288-YZWXNQ9SPR6I0HPT57GJ/IMG_6443.jpg Resources - Journey to Hollywood: Green Carpet Fashion Awards LA https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/1712226577519-V34QFGRBQMYL7ZSBPA7Q/IMG_6582.jpg Resources - Journey to Hollywood: Green Carpet Fashion Awards LA https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/12ac9e36-7015-4110-8995-b8849e042c70/IMG_6808.jpg Resources - Journey to Hollywood: Green Carpet Fashion Awards LA - Photo in LA Free Day: Wearing patchwork design skirt by Greta Huffington, Raizal Design. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/922d6813-0bff-4b60-af07-cf42eb8ee112/gettyimages-2054048339-612x612+%281%29.jpg Resources - Journey to Hollywood: Green Carpet Fashion Awards LA - GCFA Sharing the Table cocktail event Wearing dress by Farm Rio and sea horse earrings by Entrelazos of the Ocean collection inspired by the biosphere sea flower reservation and providence island coral reefs. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/a63affb7-6c7b-4546-b3d7-3580cc75825b/Photo+by+Stefanie+Keenan+-+Getty+Images+for+Green+Carpet+Fashion+Awards+%2827%29.jpg Resources - Journey to Hollywood: Green Carpet Fashion Awards LA - Green Carpet Fashion Awards Ceremony Wearing green dress by Vanessa's closet, a Colombian women's clothing brand, and earrings by Santa Catalina and Providence Earrings Raizal Brand Coocoshell https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/ea48feba-c4ce-4587-9395-3ee0e7709746/2064686029.jpg Resources - Journey to Hollywood: Green Carpet Fashion Awards LA - About the GCFA Awards The annual GCFA honorees witnessed the selection of change-makers based on six cultural archetypes: the visionary, the messenger, the rebel, the healer, the sage, the futurist and the change maker. These awards, representing these roles in the sustainable landscape, recognize those who bring together the next generation of global leaders driving political, social, and environmental solutions for a more livable collective future in line with the United Nations Sustainable Development Goals (SDGs). Receiving the honors this year are co-founder and Chair of the Elders, Mary Robinson, garment worker and union leader Kalpona Akter, musician and social justice activist, John Legend, Ugandan presidential candidate and Oscar nominee, Bobi Wine, and his wife Barbie Kyagulanyi, Greenland Indigenous leader Angaangaq Angakkorsuaq, and Donatella Versace. Photo: (L-R) Law Roach, Vanessa Nakate, and Zendaya (Photo by Stefanie Keenan/Getty Images for Green Carpet Fashion Awards) https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/79060831-4b32-4cf2-9e4c-866c3314d274/Photo+by+Stefanie+Keenan+-+Getty+Images+for+Green+Carpet+Fashion+Awards+%28155%29.jpg Resources - Journey to Hollywood: Green Carpet Fashion Awards LA - Make it stand out Photo by Stefanie Keenan - Getty Images for Green Carpet Fashion Awards https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/040cf825-f09c-40ca-8f03-a8c4d7b82375/IMG_1506.jpg Resources - Journey to Hollywood: Green Carpet Fashion Awards LA Slow Fashion World (SFW) works and collaborates with organizations and NGOs supporting activists, ambassadors, and fashion creators to promote intersectionality in fashion. Events like GCFA and working along with If Not Us Then Who showcase how organizations can help with networking and opportunities to amplify Indigenous voices and foster an understanding of our interconnected relationship with climate justice, social sustainability, and preserving cultural heritage through seeking partners, alliances willing to focus on funding local solutions. “Yurshell is a change-maker who has inspired me to connect the social with climate justice and the importance of diversifying narratives from Local Communities and Indigenous and Raizal Peoples. Being alongside her, Aditi Mayer, Amber Valetta, Livia Firth, who honors activists such as Yurshell for their great work as Young Leaders, is inspiring.” - Mariel Jumpa Mariel is wearing Galera Peru https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/79dc5a62-d33d-4bd9-8fce-580bde0be692/2064996253.jpg Resources - Journey to Hollywood: Green Carpet Fashion Awards LA - About the Green Carpet Fashion Awards The Green Carpet Fashion Awards made their debut in the United States during Oscar week last March. The GCFA was co-founded by Livia Firth and in 2024 co-chaired by key figures like Amber Valletta, Tom Ford, Kate Blanchett, Sonia Guajajara, Zendaya, and other prominent names from the music, fashion, and entertainment industry. Photo by Stefanie Keenan - Getty Images for Green Carpet Fashion Awards, featuring Founder of GCFAs and Eco-Age Creative Director Livia Firth. https://www.slowfashionworld.com/resources/crafting-authentic-fashion-narratives monthly 0.5 2024-03-20 https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/a24d2ae3-c744-4237-950c-04cf347459ea/293234296_5390564434370356_6485208213911661240_n.jpg Resources - Crafting Authentic Fashion Narratives Triple Impact in Fashion The triple bottom line is a business concept that brands and organizations should commit to measuring their social and environmental impact—in addition to their financial performance—rather than solely focusing on generating profit or the standard “bottom line. Beyond the traditional measure of success - profits - the Triple Impact shares below dimensions: Profit (Economic Value): Reflecting responsible and sustainable economic growth that benefits all stakeholders. Stella McCartney, for instance, stands as a beacon of how luxury fashion can be profitable yet remain staunchly committed to sustainability and cruelty-free practices. People (Social Value): The ethical commitment to societal well-being, ensuring fair practices, community development, and respect for all individuals involved. Organizations like Fashion Revolution, with their “Who Made My Clothes?” campaign, highlight the humans behind fashion, pushing for transparency and ethical practices across the board. Planet (Environmental Value): Prioritizing ecological balance through sustainable practices, resource conservation, and a pledge to minimize harm. Suppliers such as Tencel are prime examples, as they produce sustainable textile fibers with environmentally responsible processes, emphasizing the blend of innovation with ecological care. Image: Fashion Revolution https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/cdacd2ab-318c-488a-9e34-0618bd361d70/SFW+Master+Instagram+Post+Templates+%281%29.png Resources - Crafting Authentic Fashion Narratives The Triple Impact's Role in Defining Purpose Purpose unifies stakeholders through a shared vision of success, now and for the future. Purpose can inspire and mobilize the transformational shift needed to protect our planet and its people, and reward organizations that make it part of how they think, act, and show up. By leveraging the Triple Impact framework, we can illuminate this overlooked shade, bringing clarity to our genuine purpose. The Triple Impact framework isn't just a business model; it's a compass that directs brands toward a deeper, more genuine purpose. Here's how: Holistic Vision: Instead of just eyeing profits, triple impact forces brands to consider the well-being of people and the planet. This multi-dimensional focus cultivates a holistic, more encompassing vision than profit alone. Sustainability and Legacy: A brand's purpose, defined by the Triple Impact, isn't just about today's success but about leaving a lasting positive mark. It's about building a legacy that future generations can be proud of. Stakeholder Unity: With a purpose derived from the Triple Impact, brands can unify stakeholders, from employees to suppliers to consumers, under a shared vision of success rooted in societal and environmental well-being. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/9543b1c3-5655-4375-a40c-4fec8d79980a/Frayme+Mylo%E2%84%A2%EF%B8%8F+Stella+McCartney.png Resources - Crafting Authentic Fashion Narratives With a defined purpose, brands are armed with evocative tales waiting to be told. In fashion, traceability and best practices are in need to be communicated. This is how brands do it: Authentic Narratives: Stella McCartney doesn't merely retail luxury wear; each collection narrates a tale of sustainable luxury, vegan materials, and ecological commitment. Human-centric Chronicles: The true magic unfolds when the spotlight shifts to the artisans behind the scenes. Organizations like Remake amplify this by launching campaigns like “Wear Your Values”, urging consumers to align their fashion choices with ethical practices. Quantifiable Narratives: Highlighting tangible outcomes, such as the number of artisans supported, waste reduced, or traditional techniques upheld, lends credibility and weight to a brand's story. Engaging Chronicles: Evolving storytelling techniques, be it through augmented reality experiences or curated brand exhibitions, can immerse audiences in a brand's ethos, fostering genuine connections. Organizations like Redress focus on reducing waste in the fashion industry by organizing the EcoChic Design Award. Through online platforms, they showcase the journey of sustainable designers, integrating audiences into the heart of sustainable fashion innovation. https://www.slowfashionworld.com/resources/workshop-branding-and-storytelling monthly 0.5 2023-10-30 https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/8a3af2f7-8033-4d8a-903b-db61b7b2f01f/Untitled+design+%281%29.png Resources - Branding & Storytelling Guide. - Brand Messaging Clear and compelling brand messaging is essential for effective storytelling. Unique brand story, mission, and values that resonate with your target audience. a strong narrative that communicates your brand's purpose and differentiation, you can captivate and engage your customers on an emotional level. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/3c6d59fb-b9cb-4aae-a596-3e96583785f9/Untitled+design+%283%29.png Resources - Branding & Storytelling Guide. - 2. Tone of Voice Consistent and appropriate use of tone of voice is crucial for storytelling. Whether it's through your website copy, social media posts, or marketing materials, the tone of voice should align with your brand's personality and values. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/93d02f2d-acef-4350-b1d0-f878b27bfced/Untitled+design+%284%29.png Resources - Branding & Storytelling Guide. - 3. Visual Branding Visual elements play a vital role in storytelling. This includes your logo, color palette, typography, and overall visual style. Consistent and visually appealing branding helps to create a cohesive and immersive brand experience. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/604954aa-91ac-45df-a678-4bc5cb341b61/Untitled+design+%285%29.png Resources - Branding & Storytelling Guide. - 4. Customer Experiences By creating positive and memorable experiences, you can enhance your brand's story and foster a deeper connection with your audience. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/b36dff09-76ab-4819-b7a2-98a2c32a9dc8/1580979745074.jfif Resources - Branding & Storytelling Guide. - Patagonia A leading brand in the apparel industry, Patagonia's mission is resoundingly clear: "We are in business to save our home planet." This purpose is articulated through campaigns, activism initiatives, and a unique assertion that the planet is their primary shareholder. Their business model commits profits towards their mission of planetary conservation. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/9a951f20-5cdd-40e7-b937-a38b357406b3/Veja-Campo-Chromefree-Leather-White-Black-1.jpg Resources - Branding & Storytelling Guide. - Veja A beacon in sustainable footwear, Veja showcases how business practices can be intertwined with socio-environmental responsibility. Their story is intricately woven with commitments such as: Eco-friendly materials: From organic cotton and fair trade leather to innovative alternatives like recycled plastic bottles and fish leather. Conscious Production: Veja emphasizes reducing water consumption, chemical usage, and carbon emissions throughout their production process. Social Impact Storytelling: By amplifying the voices of their supply chain communities, particularly the rubber tappers and cotton farmers, Veja underscores fair trade practices and partnerships. This results in positive socio-economic outcomes for these communities. https://www.slowfashionworld.com/resources/sustainable-sourcing-your-latest-tradeshow-guide monthly 0.5 2023-10-30 https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/c0eeb35d-9dcd-4fd7-b7c2-7b9747389934/Seaqual+Initiative.png Resources - Sustainable Sourcing: Your Latest Tradeshow Guide Seaqual is an initiative to take as an example. They have transformed 200 tons of marine litter into new sustainable products, from yarns to bathing suits. They collaborate with brands and manufacturers and give another life to plastics that would end up in the Ocean. Image: Seaqual / Website https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/74543009-db57-4a2b-95a7-fe8040c0660b/Toms.png Resources - Sustainable Sourcing: Your Latest Tradeshow Guide Let’s talk about TOMS, now looking from a brand perspective. Since their start, Toms has been committed to building a better society - it all started by donating shoes to communities in need every time a customer bought a pair. Their social-driven impact actions have since expanded. TOMS invests ⅓ of profits for grassroots good, including cash grants and partnerships with community organizations, to drive sustainable change. Image: TOMS / Website https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/c08bd3f4-b873-41fe-9cc9-54a3525536b6/QWSTION.png Resources - Sustainable Sourcing: Your Latest Tradeshow Guide Take as an example, Bananatex® durable fabric made 100% from the naturally grown Abacá banana plants cultivated in the Philippine highlands. The plant is self-sufficient and requires no pesticides, fertilizer, or extra water. As a result, Banatex contributes to reforestation in areas once eroded due to monocultural palm plantations while enhancing biodiversity and the economic prosperity of its farmers. Image: QWSTION I Made from Bananatex® https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/3a5e028a-ffc2-4b01-a373-c74203f39ca5/Capture+d%E2%80%99%C3%A9cran+2023-07-03+182223.png Resources - Sustainable Sourcing: Your Latest Tradeshow Guide - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/4392cd2a-3e20-4e12-b041-592293a31e7f/Manos+Del+Uruguay.png Resources - Sustainable Sourcing: Your Latest Tradeshow Guide Latin American Sourcing Hub In 2021, SFW has joined forces with CO to create a platform that highlights the suppliers, producers, and changemakers in Latin America who are committed to sustainable practices and making a positive impact on local economies. Learn more and meet the suppliers. Image: Manos del Uruguay / Social Media https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/e1e56613-7059-458e-a7be-1c3b9a5bb484/Sourcing+at+Magic.png Resources - Sustainable Sourcing: Your Latest Tradeshow Guide - Sourcing at Magic An international gathering of suppliers, manufacturers, and service providers from the textile and garment industry. They aim to create opportunities for a more efficient production timeline and minimize overstock while offering technology solutions. This year's editions are in Las Vegas from the 7 to 9 August and in New York from the 19 to 21 of September with a focus on sustainability. They have partnered with “Hey Social Good” a social impact data analytics company that asses and verifies brands social impact to create credible value for businesses. Image: Sourcing at Magic / Social Media https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/bf311c4f-bb14-4c92-b460-bc0b692bbd9b/Texworld+Evolution.png Resources - Sustainable Sourcing: Your Latest Tradeshow Guide - Texworld Evolution This tradeshow takes place in different cities around the world and, the next editions are taking place in Paris from 3 to 5 July and in New York from 18 to 20 July. They gather thousands of exhibitors and professional buyers from around the world and a wide variety of products from the basics to the most creative. Texworld is composed of five universes, and Avantex Paris, is the international innovation dedicated to advanced sustainable fashion and takes place in the July edition. They bring up together startups and innovative services companies committed to providing eco-solutions and provide new processes, technologies, and materials. Image: Texworld Evolution / Website https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/ad468df3-28b7-40c2-a3bc-e7afb0a786e2/Neonyt+%281%29.png Resources - Sustainable Sourcing: Your Latest Tradeshow Guide - Neonyt Neonyt wishes to drive long-term changes in the fashion industry through sustainability awareness and technology innovation. They provide a space where professionals can combine business, inspiration, knowledge, and community building in a neo-new way. The next edition is taking place in Düsseldorf on the 27 of July in cooperation with the Green Future Club, and they will take part only in certified sustainable business with a focus on the usage of sustainable materials, production methods, and product life cycle. Image: Neonyt / Social Media https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/28d5e4db-a39a-4de5-ad6d-241221809653/Pure+London.png Resources - Sustainable Sourcing: Your Latest Tradeshow Guide - Pure London Pure London is one of the UK’s leading fashion trade events that gatherers international brands across womenswear, accessories, shoes, and jewelry and offers seminars with the latest trends and business insight, with the opportunity to make international connections. This bi-annual tradeshow will take place from 16 to 18 July and provides a sustainability toolkit to encourage businesses to start a journey towards a sustainable future, a step-by-step guide with practical information to reduce carbon footprint, energy computation, and sustainable packaging. Image: Pure London / Social Media https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/2b84c3e1-7126-4e61-a9a0-58d2a023858f/Future+Fabrics.jpeg Resources - Sustainable Sourcing: Your Latest Tradeshow Guide - Future Fabrics Expo Future Fabrics aims to reduce environmental impact by introducing fabric buyers and designers to sustainable textile and materials suppliers. This annual tradeshow offers sourcing solutions for brands to preserve and regenerate nature and biodiversity. This year’s Expo already took place on the 26-28th June in London, and they have launched a virtual expo to showcase sustainable fabrics and key information regarding sustainability issues all year long. Image: Future Fabrics Expo/ Website https://www.slowfashionworld.com/resources/how-to-avoid-pinkwashing-as-a-brand monthly 0.5 2023-10-30 https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/3c744c31-20fd-4f12-8f36-b54c051dce35/3.png Resources - How to Avoid Pinkwashing as a Brand - What is Pinkwashing or Rainbow washing? Pinkwashing or rainbow washing refers to brands that only show their support during June but primarily aim to profit from the LGBTQIA+ community rather than genuinely uplift them. Supporting the LGBTQIA+ community should extend beyond surface-level changes, such as altering logos or introducing rainbow-colored products. It requires a genuine commitment to advocating for equal rights and opportunities throughout the year. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/d184ba89-db50-41b6-a9a0-1b82af01e156/4.png Resources - How to Avoid Pinkwashing as a Brand - Communications for Impact: How to really support the community? https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/dc941b18-a760-4f95-8c63-e6af470dcd6a/Blog+Image+Block.png Resources - How to Avoid Pinkwashing as a Brand - Donating to organizations that advocate for rights Collaboration with organizations that take real action is a powerful way for brands to make a difference. Brands should connect with organizations and campaigns that advocate for the LGBTQIA+ community in areas such as education, health, and social issues, committing to long-term changes. An example of WWD features this year is a sustainable jewelry brand, Bario Neal launching a Pride Month line of rainbow bijoux. 15% of proceeds from sales of the collection in June go to The Attic, offering resources for LGBTQIA+ youth. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/31f77ed7-3c87-48eb-bf55-9a7ff00bb190/Blog+Image+Block.png Resources - How to Avoid Pinkwashing as a Brand - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.slowfashionworld.com/resources/branding-as-a-tool-to-communicate-brand-story-and-impact monthly 0.5 2023-10-30 https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/8329d67c-b072-4ba0-96c1-af97fc0854d0/Untitled+design+%284%29.png Resources - Branding as a Tool to Communicate Brand Story and Impact - Do you know your brand DNA? Understanding your brand DNA is essential for building a successful business that makes a significant impact. Brand DNA represents the essence of your brand, including core values, beliefs, and unique selling propositions. It defines what your brand stands for and how it is perceived by customers. When your brand has a clear DNA, reflected consistently in visuals and actions, it creates a deeper connection with customers. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/e6463ce8-4b9c-4221-a5ad-12ca6b4dffc6/Reformation.png Resources - Branding as a Tool to Communicate Brand Story and Impact - Communicating Impact Through Visual Identity Branding and visual identity plays a pivotal role in effectively communicating the impact of sustainable fashion. In a crowded marketplace, a well-crafted brand strategy helps establish recognition and differentiation for sustainable fashion brands. Check Reformation as an example of good visual branding aligned with ‘catchy words’ to get the target audience interested in the world of sustainable fashion. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/57323950-2a4f-471e-9472-d06afea3b655/DAY+6+-+Latin+America+Showcase.png Resources - Branding as a Tool to Communicate Brand Story and Impact - Latin American Hub Showcase During 2021, Slow Fashion World and Common Objective (CO) have joined forces to create a platform that highlights the suppliers, producers, and changemakers in Latin America who are committed to sustainable practices and making a positive impact on local economies. Our common values aligned and both believe that a slow and sustainable world could only be built together. Since then, Slow Fashion World has served as a connecting bridge for ethical sourcing matchmaking opportunities in the fashion industry. The majority of the SFW team comes from market knowledge and latin american roots supported with expertise and network. The goal is to showcase and amplify the immense potential of #MadeinLatinAmerica. With the support of CO, this vision has become a reality. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/1685975425594-4R05DE1ELZEHP3ARZEKJ/Organic+Cotton+Colors.png Resources - Branding as a Tool to Communicate Brand Story and Impact https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/1685975465663-LVKV8OVNIVVCE0DVLFKT/Organic+Cotton+Colors+-+CO+Expo.png Resources - Branding as a Tool to Communicate Brand Story and Impact https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/e96839da-1dea-4ee8-9840-84496ed2157e/Why+do+sustainability+and+storytelling+in+fashion+matter+-+SFW+Pop.On.png Resources - Branding as a Tool to Communicate Brand Story and Impact - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/646238af74dccf6fafc31f69/4e6e8907-dbbe-47fd-9a29-622396c3ea0c/Why+do+sustainability+and+storytelling+in+fashion+matter+-+SFW+Pop.On+%281%29.png Resources - Branding as a Tool to Communicate Brand Story and Impact In partnership with Alexandra Ursan, Founder and Brand Designer at NORD Brands, we meticulously crafted a new logo and visuals that authentically embody our purpose and principles. Our previous logo was about slowing down fashion as a mindset for creativity and consciousness while showcasing globally local design. Now SFW has transformed into a wider concept. We are united for a common purpose, and that’s why the ball of thread is connected with the globe. 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